Pinterest announced a new tool for business today – If your small business is new to Pinterest, sign up on Pinterest for a business account. Existing accounts on Pinterest can be easily converted to business account.

So what are the new Pinterest tools for small business?

Signing up on Pinterest business site allows you to specify your business name (instead of first name and last name) and go through an optimized new user flow to help you:

  • Verify your website. The verification badge helps people identify high-quality sources of content and more easily find the business they want in search results.
  • Add new buttons and widgets. Integrate the Pin It button, Follow button, Profile widget, or Board widget to get more engagement from pinners and traffic back your site.
  • Access to upcoming features. Receive updates on future products and services that will provide more powerful ways of reaching and understanding your audience on Pinterest.

Do you have any questions regarding how to set up your Pinterest business account? SmallBiz Web Design can help! Email us at or leave your comment below. Hope you can utilize Pinterest to promote your small business.

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